WE BELIEVE THAT TRUE BEAUTY COMES FROM WITHIN,
which is why we held our first-ever anonymous casting.
We read through thousands of applications from our community & selected 10 incredible models to star in our Watermelon Glow Niacinamide Dew Drops Campaign entirely based on their personality and inner beauty.
The results underscored everything Glow Recipe is about: building confidence, creating an incredible community, embracing our uniqueness, and of course–glowing skin.
Meet THE MODELS
Click to meet the models & hear their incredible stories
Meet Ruta
Los Angeles, CA | she/her
“I am a first generation Ethiopian and Eritrean daughter of refugees from the inner city of Los Angeles, CA. My passions include promoting inclusive beauty throughout lower income neighborhoods & marginalized communities. I’m an advocate for accessibility and inclusivity…I utilize my career in healthcare to help fuel & fund my passions in beauty and fashion, and to help young girls feel beautiful and empowered.”
What makes you feel your most confident?
I feel my most confident when I am feeling mentally fit. When I can show up in a space authentically myself, I feel like I am able to remain the best version of myself. I am most confident when I am able to help others & see representation that looks like me, or be the representation in a room full of people who do not look like me.
What is your favorite way to use Dew Drops?
I love to wear Dew Drops on its own for a glowy / dewy / hydrated look
Meet Muna
Ramsey, MN | she/her
“I'm passionate about being a hijabi and advocating for accurate representation! I enjoy riding horses and long-boarding”
What does beauty mean to you?
Beauty isn't simple, it's not just what our eyes can see or our hands can touch. We each are entitled to our own definition of beauty. To me, I would say beauty is what's in your heart–the way you carry yourself and treat others around you
What is your favorite way to use Dew Drops?
Both morning & night and before makeup!
Meet Andy
Los Angeles, CA | they/them
“I’m a Drag Queen who is passionate about beauty, well being of others, and an attitude for fun.”
What does beauty mean to you?
Beauty isn’t just about being picture perfect. Beauty is…Something that you can stick out with. Whether that be confidence or shyness.
What is your favorite way to use Dew Drops?
Under my concealer, as a highlighter & as cuticle cream
Meet Kristen
Richmond Hill, GA | she/her
“My name is Kristen and I am a registered nurse who absolutely loves people; I love helping and empowering people to feel better.”
What makes you feel your most confident?
I feel most confident when I am surrounded by positive uplifting people.
What is your go-to affirmation phrase?
Have courage and be kind.
What’s your favorite way to use Dew Drops?
I put them on in the morning after my foundation–I dab a little on my cheekbones for a little jazz & shine!
Meet Gayle
Detroit, MI | she/her
“Hi I’m Gayle! (AKA Glamorous Gayle!) I'm passionate about giving back to my community. I started a non profit with sister with a mission to educate black and brown low- income kids how to swim. Our goal is to help bridge the gap between generational patterns in the black community with access to clean pools.”
What was the highlight of participating in this campaign?
Being a representative for black women & young girls who don’t see themselves represented in beauty. I love the GR team!
What’s your favorite way to use Dew Drops?
I love using Dew Drops as a primer! It makes my makeup so glowy & my skin looks healthy & delicious!
Meet Justin
Las Vegas, NV | they/them
“I am a transgender, nonbinary, disabled education researcher who works towards racial justice, queer and trans equity, and decolonizing American higher education.”
What makes you feel your most confident?
Teaching! I'm going to be a college professor starting in the fall, and I feel most at home helping transform the way my students write about, challenge, and see the world around them (also, heels + a statement jacket!)
What’s your favorite way to use Dew Drops?
As a highlight wherever the sun will hit or as an all-over-glow serum
Meet Sophia
Chicago, IL | she/her
“I have Down syndrome and believe everyone should be proud of who you are and just be [themselves].”
What makes you feel your most confident?
Being myself
Describe the relationship with your skin in 3 words.
Beautiful, love, glowy
What’s your favorite way to use Dew Drops?
4 drops on my face at bed time & in the morning!
Meet Ariana
Charlotte, NC | she/her
“My name is Ariana and I am a Masters of Social Work graduate student and eating disorders counselor. My career passions lie within female empowerment, body neutrality/positivity, and social justice.”
What does self-care mean to you?
Self-care is practiced through self compassion, mindfulness, and emotional awareness. Taking the time out of your day to take care of yourself can look like anything that brings you peace and comfort. For me, my night skin care facial and shower routine have significantly helped me heal from my depression and supports my wellness and self esteem
What is your favorite way to use Dew Drops?
I love using Dew Drops in my morning skincare routine as it gives me a beautiful glow from within look!
Meet Derek
Los Angeles | CA, he/him
“I'm a college student, a beauty writer, a skincare blogger, and a content creator. I'm all about using these platforms for storytelling to amplify the voices that we don't normally hear and to further explore the intersection of beauty and identity, and where I stand in that as a queer Asian American man.”
How has your relationship with beauty changed throughout your life?
I grew up with cystic acne…I decided to go on Accutane and document my journey on a skincare blog. What started as an insecure gay boy's quarrel with cystic acne eventually spiraled into a newfound passion for the art of skincare. For so much of my life, I attached my self worth to the appearance of my skin, but it was through growing as an individual and becoming my most confident self that I really began to appreciate beauty as form of self-care and self-preservation.
What is your favorite way to use Dew Drops?
I mix Dew Drops into my foundation for that soft, dewy–but not oily–glow.
Meet Seven
Glasgow, KY | he/him
“I'm a Libra who loves plants & animals! I travel and work in research labs studying plants and insects. I've always had a busy life but skincare is my main constant”
Is there anything you wish you could change about societal beauty standards?
I wish that I could change the need for things to be so minimalistic and clean-cut. Tattoos and piercings are beautiful, scars are beautiful, and body hair is beautiful. I think everyone is beautiful as long as they are happy and as healthy as they can be!
What is your favorite way to use Dew Drops?
2 pumps mixed with foundation for coverage!
Behind THE SCENES
(click to open)
Shop THE CAMPAIGN
Shop the Glow Recipe products we used on our models to give them their lit-from-within glow
