We are incredibly excited to introduce Glow Recipe!
Our goal was to create a lovingly curated destination site that makes natural, harsh-free beauty products and the latest skincare trends from Korea accessible to beauty-forward women around the world.
We have almost 20 + years of experience working in the global beauty industry, splitting our time between New York City, Seoul, Hong Kong and Paris, among others. Over the years, we have worked with thousands of women across the globe to understand and learn from their beauty rituals.
Additionally, we ourselves are skincare fanatics, having tested tens of thousands of products over the years. Our promise is that we will bring you only the best and most innovative products, and the most up-to-date skincare trends, tips and tricks that we absolutely love ourselves.
We look forward to sharing our experience and passion for beauty with you, and demystifying the wonderful world of Korean beauty. Email us at anytime at firstname.lastname@example.org for questions, comments or feedback -we love to hear from you!
vet the company (independent R&D? sustainable practices?)
vet the ingredients
does it have the right actives? avoid harsh ingredients
glow recipe team internal testing
glow recipe panel testing (multiple ethnicities & skin types)
each product is on 3 months 'probation' while we listen to customer feedback
feedback is shared with brand so they can continue to make products that work for customers.
authentically and organically developed and now in hyperdrive, thanks to notoriously demanding consumers
In Korea, beauty = healthy, youthful skin. Korean women will try anything & everything to keep their skin youthful and glowing. Hence the constant anti-aging innovations such as BB creams, now a global staple. And the latest? Lifting corset face & eye masks, all-in-one skin plumping ampoules, elastic essences for each skin layer, skin tightening serum foundations.... you name it. Every form of innovation is linked directly or indirectly of the benefit of dewy, glowing, youthful skin.
Be the first to experience the coolest sensations that transform into clear results on skin. Korean formulas know no bounds when it comes to sensoriality. Powder-To-Foam? Oil-to-mist? Cream-to-oil? Skin-wrapping botanical mask? Check, Check & check. Our mission is to cut through thousands of new launches each year based on our unique bi-cultural beauty expertise to bring you only the very best.
The use of natural beauty ingredients in Korea dates back to ancient palace literature and many brands reflect this holistic approach to beauty. Rice water, kelp, honey, camellia.... the list is infinite. Korea skincare technologies fueled by this heritage of naturality simply make for amazing products.
For beautiful, glowing, and youthful skin, we need to keep our skin continuously hydrated and nourished, at all times.One innovation after another, skincare products with longer-than-ever lasting results and easy, all day reapplication are being introduced. Korea is ahead of the game with breezy, fun, low maintanance products. Treatment mists to spritz on skin throughout the day, overnight sleeping masks, and travel-perfect DIY facials.... dont miss out on these magicals little tricks to get your glow on 24/7.
For the latest trends straight from Korea, sans airfare, drop by 'Glow in the Know' . Updated weekly with new curations. Limited quantities, limited time.
Shop our curation of sustainable brands and harsh-free skincare products straight from Korea here.
Visit our blog and YouTube channel for the latest Korean skincare trends & tutorials.
See our customer beloved bestsellers.
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Check out our FAQ or shipping policy if you have any questions...or email us at email@example.com , anytime.